Digital agency Iced Media created the social video campaign which debuted on Facebook, YouTube and Instagram. Using dynamic animation and graphic overlays, the videos juxtapose Witherspoon’s narration with Elizabeth Arden’s photo archive to illustrate the brand’s history.
Iced Media developed the storyteller-in-chief role for Witherspoon to explore the parallels between her career and company founder Elizabeth Arden. Both women are known for their entrepreneurial savvy and championing women and their causes, Adweek reported.
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To celebrate our 16 years online, here we are spotlighting 16 of our favourite Reese things from the past 16 years. You will see a new one upon refreshing or changing the page.
Untitled TV Project with Jennifer Aniston
Luckiest Girl Alive
Tiny Beautiful Things
Barbie origins project
In A Dark, Dark Wood
Untitled Rob Long Project
The Thing About Jellyfish
All Is Not Forgotten
Three Little Words
Pale Blue Dot
Glamour Reese Witherspoon is an unofficial fansite dedicated to supporting and promoting the career of Reese Witherspoon. We have no contact with Ms Witherspoon or her family or management. No copyright infringement is intended through the use of content within this website ...