Reese appeared on The View on Wednesday, to promote Busy Betty. The interview was similar to GMA and The Today Show, with Reese talking about Busy Betty being based on her as a child, the trouble she got into as a child when trying to run businesses, and her mother’s influence on her. Reese talked about Hello Sunshine and putting women’s stories out there, what it is she loves about books, how she chooses which books to turn into movies or TV series including Where The Crawdads Sing, how she’s learned “every side of my business”, and that she doesn’t have ‘imposter syndrome’. They also chatted about Sweet Home Alabama and the appeal of romantic comedies, Lizzo, and season 3 of The Morning Show. Reese posed outside the studios with her book. Reese wore a pretty purple dress by Oscar De La Renta, with Christian Louboutin shoes and a Bottega Veneta purse.
Watch the interview below, and find HD screencaptures plus photos from outside the studios in our Gallery:
Reese and Lauren Neustadter (Hello Sunshine’s President of Film & TV) have been named The Hollywood Reporter’s TV Producers Of The Year! Congratulations to Reese and Lauren on this prestigious honour! The September 28th edition of the magazine had a new interview and portraits of Reese and Lauren – read the article below, and find the scans and photos in our Gallery. Really great seeing Reese honored for her work so much 😀
Reese Witherspoon and Lauren Neustadter Are Doing Just Fine Without the Boys Club
Hello Sunshine’s top creative duo — and THR’s TV Producers of the Year — on that $900 million sale, a rom-com renaissance and the potential return of ‘Big Little Lies’: “I talk to Nicole Kidman about it all the time.”
Reading isn’t only fundamental. Sometimes, it’s incredibly lucrative. Reese Witherspoon proved that in 2021 when she sold Hello Sunshine, the media company she built on the back of her own voracious reading and savvy book rights acquisitions, to Blackstone-backed Candle Media for a reported $900 million. Not too shabby for a production outfit that many might have been quick to write off as another actor’s vanity shingle. But Witherspoon’s tastes — and those of Lauren Neustadter, Hello Sunshine’s president of film and TV — have populated one of the most thriving content suppliers in Hollywood. Blending marquee ensemble vehicles for its founder (Big Little Lies, Little Fires Everywhere and The Morning Show) with an aggressive slate of dramas starring the likes of Octavia Spencer (Truth Be Told), Gugu Mbatha-Raw (Surface) and Zoe Saldaña (From Scratch, out Oct. 21 on Netflix), Hello Sunshine’s focus on female stories (from female storytellers) has made it a standout.
Further distinguishing the brand is its ever-diversifying portfolio. In February, the company acquired media and merchandising startup The Home Edit. And in July, it saw its first theatrical release since Hello Sunshine’s 2016 founding, Where the Crawdads Sing. The picture, an adaptation of an early Reese’s Book Club selection, grossed $130 million on a $24 million budget. Speaking in mid-September over Zoom, Witherspoon and Neustadter, THR‘s TV Producers of the Year, discussed new areas that they’ve identified for expansion, the biggest obstacle in populating sets with women and why Hollywood should be preparing for the impending rom-com renaissance.
You just hit the one-year anniversary of the sale. How would you describe this era of the company?
REESE WITHERSPOON It’s a big year for romance for us. We have a movie in December with Zoey Deutch called Something From Tiffany’s, a real return of the rom-com. And Ashton Kutcher and I have a movie coming out at Valentine’s Day, Your Place or Mine.
Buick taps Reese Witherspoon to narrate its vision of an electric future
American actress Reese Witherspoon is voicing her support for automobile brand Buick by narrating ‘Dream with Us,’ a futuristic vision of life in a hi-tech utopia.
Both parties are building a deep relationship with Buick, partnering with Witherspoon’s media company Hello Sunshine to develop women-first messaging, starting with a sneak peek at the Buick Wildcat EV concept vehicle.
In the piece, Witherspoon narrates the technological marvels available to Buick drivers of the future including autonomous parking, the ability to change vehicle color to match your clothing and the use of augmented reality (AR) windshields.
Molly Peck, vice-president, Buick and GMC marketing, said: “We are very excited to continue our work with Hello Sunshine, a company that shares our vision of empowering and celebrating women.
“With the largest percentage share of female buyers in the auto industry, we know that more and more women are making vehicle-buying decisions and we’re thinking creatively about how to offer experiences tailored to them.
Reese and Jennifer Aniston appeared on Aussie talk show The Project on September 12th whilst promoting The Morning Show season 2. They talked about filming the new season, Reese’s Hello Sunshine business sale, and Reese taking Ava to set of Friends. Watch the interview below and find screencaptures in our Gallery:
When it comes to Hollywood stars, they don’t come much bigger than Jennifer Aniston and Reese Witherspoon. Lisa caught up with the A-listers to chat about the new season of their hit drama Morning Wars. #TheProjectTVpic.twitter.com/v7HctGckRr
Reese Witherspoon invites Reese’s Book Club pick “Group” author Christie Tate to talk about the importance of therapy. Listen to their honest discussion about letting yourself open up in order to fully realize your voice.
Reese appeared on Good Morning America this morning. It was billed as her having a “big announcement”, but it was nothing completely new – she spoke about her new Book Club app, as well as her dogs, how she’s managing quarantine, and working on Legally Blonde 3 with Mindy Kaling. Watch the interview below:
Reese Witherspoon’s wildly popular book club is now an app
Actress and Hello Sunshine founder Reese Witherspoon is seeking to broaden the reach of her popular book club, built largely on Instagram, with a new mobile app that will allow in-app purchases of books and exclusive merchandise.
“We got asked two things all the time. One, how do I join Reese’s Book Club? And we said, follow us on Instagram,” Sarah Harden, Hello Sunshine CEO, tells Fast Company. “The other question was, can you send books to me every month?”
The free app, which launches today [Feb 3rd], addresses both issues. Hello Sunshine can forge a deep relationship with readers via the app, and through the platform users will be able to search for Witherspoon’s recommendations, more easily buy books from their favorite retailers, and, eventually, purchase exclusive items. (All Hello Sunshine profits from sales will support The Readership, a new company initiative that aims to promote literacy and diverse authors.)
The app also will host virtual events and book talks. Harden says that during the pandemic Hello Sunshine has offered everything from 90-minute book club meetings on weekends to 5- or 10-minute events. “Reese drops in to a lot of these, and people freak out when she does,” Harden says.
Golden Globe-winning actress Reese Witherspoon sat down to talk to HFPA journalist Margaret Gardiner about her decades in Hollywood, from her start in films like Cruel Intentions, Election, and Legally Blonde, to turning points in her career like Wild and Walk the Line, to her recent forays in television with The Morning Show and Big Little Lies, to her outside work like her use of fashion and her ongoing monthly book club that highlights and celebrates great and noteworthy works, and more.
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