Reese Witherspoon, global ambassador and honorary chairperson of the Avon Foundation for Women, announced at a press conference before the Global Forum a new Avon fundraising product: the Women’s Empowerment Necklace.
Launched as a companion piece to the 2008 Women’s Empowerment Bracelet, the Necklace is accessibly priced at just $5.00. It will be sold through Avon‘s Sales Representatives and on www.avon.com. All net proceeds of the Necklace will support domestic violence programs, building upon the $4 million already raised by the Bracelet in one year. In the US every Women’s Empowerment product sold will include a free Domestic Violence Resource Guide to increase awareness of this epidemic of violence and encourage everyone to speak out so it stops.
In the gallery you can view pictures of Reese at the conference. She looked very pretty and classy in a dark dress and wearing her own empowerment necklace. Thanks to Mariana for lending many photo donations of this event!
– Public Events: Avon Launches Global Mobilization Effort Against Domestic Violence