Reese Witherspoon’s Draper James Inks New Eyewear License
Marchon Eyewear subsidiary Altair Eyewear Inc. is going into business with Hollywood.
The firm has signed a licensing agreement with Reese Witherspoon’s Southern charm lifestyle brand Draper James. The partnership will see Altair design, manufacture and distribute Draper James optical product. The line holds a sunwear license with B Robinson Optical Inc.
Eyewear will become available to the public beginning in March 2019, and will be on view to wholesale accounts at Vision Expo East. According to the company, the styles will “take cues from Draper James’ vibrant, upbeat ready-to-wear and accessories collections, celebrating femininity with a contemporary take on Southern charm.” The line will range in price from approximately $160 to $215.
Witherspoon, Draper James’ founder and creative director said of the endeavor: “I am thrilled that Draper James is partnering with Altair Eyewear Inc., a leading expert in optical eyewear, to create a new line of glasses. As a lifestyle brand, I feel it’s important to continue to add new categories that meet the everyday needs of our customers both in style and function.”
Marchon’s president and chief executive officer Nicola Zotta added of the partnership: “We are excited to embark on this venture with Draper James, a unique brand with a fresh point of view. We look forward to partnering with Draper James and Reese Witherspoon on expressive optical eyewear collections that complement the brand’s lifestyle and extend the current assortment into an exciting new category and market.”
— Reese Witherspoon (@RWitherspoon) July 9, 2018
Nicole Kidman’s Sweet Birthday Gift from Reese Witherspoon
Kidman also celebrated her birthday with her “Big Little Lies” co-stars as they shoot the highly anticipated second season. She revealed, “Reese got me a big ice cream truck, so the crew and all the cast got to have ice cream.”
She added, “I was working, but they say it’s good luck to work on your birthday.”
Nicole and her castmates are working on the new season with another highly acclaimed actress… Meryl Streep! Kidman gushed, “She’s fantastic… She’s passionate, she’s so bright, she just comes in and delivers time and time again far beyond what you expect.”
The cast is hanging out off-set, even going bowling. Nicole admitted, “I am the worst bowler… oh, I’m, like, I need bumpers… but they won’t let me have them because I’m not 4.”
On Tuesday Hello Sunshine announced the launch of their channel on DIRECTV and DIRECTV NOW, including Reese’s first unscripted show:
AT&T and Reese Witherspoon’s Hello Sunshine Announce Launch of VOD Channel Spotlighting Female Creators and Their Stories
AT&T* and Hello Sunshine is debuting 2 new female-driven series on DIRECTV, DIRECTV NOW and U-Verse with the launch of the Hello Sunshine Video On Demand (VOD) channel. Hello Sunshine produces engaging and distinctive new narratives with women at the center.
The VOD channel will premiere 2 female-driven original series:
– Witherspoon’s first unscripted series, “Shine On with Reese,” premiering July 17.
– The Home Edit’s “Master the Mess,” premiering Sept. 4.
Viewers can also watch curated original content including short-form and library film titles. Go to att.com/hellosunshine for a sneak peek at what’s to come.
Hello Sunshine was launched in November 2016 by Reese Witherspoon in partnership with The Chernin Group and AT&T’s Otter Media portfolio.
“AT&T was one of our first partners in the quest to bring female-centric storytelling to the forefront and we are especially proud of how these original series push that mission ahead,” said Sarah Harden, CEO, Hello Sunshine. “We’re looking forward to working with AT&T to develop more opportunities for women to see themselves and their stories reflected in entertainment.”Continue reading this entry »
US Weekly have Reese and Ava on the cover of their latest issue, with a feature on their ‘their unbreakable bond’ – find the scans in our Gallery, and pick up a copy on newsstands now!
Amy Adams talks about her admiration for Reese at the recent premiere of her TV show Sharp Objects:
Kristen Wiig Exits Reese Witherspoon-Produced Apple TV Comedy Series
Kristen Wiig is stepping down as star of the half-hour comedy series being developed for Apple by Reese Witherspoon, due to scheduling conflicts with the production of the “Wonder Woman” sequel, an individual with knowledge of the situation told TheWrap. The show is now on hold as Apple and the show’s producers consider their options, including finding a new lead actress.
Inspired by Curtis Sittenfeld’s upcoming short story collection “You Think It, I’ll Say It,” the project from Witherspoon’s Hello Sunshine received a 10-episode order, and was set to become Apple’s first half-hour scripted comedy. Wiig signed onto the series when it was ordered in January, and was set to executive produce as well as star.
However, Wiig joined “Wonder Woman 1984” just two months later. That film is currently in production, with Wiig playing classic DC comics villain Cheetah. The superhero sequel’s shooting schedule, as well as other obligations, overlapped with the plan for the Apple series, leading to Wiig’s exit.
Apple is still interested in the show, which Witherspoon and Lauren Neustadter will executive produce for Hello Sunshine, alongside Colleen McGuinness, who created it and will serve as showrunner. Sittenfeld will act as consulting producer.
This marks the third project Apple has ordered from Hello Sunshine, including Witherspoon and Jennifer Aniston’s morning show drama and Octavia Spencer’s “Are You Sleeping,” which is co-produced by Chernin Entertainment.
Those series join the tech company’s lineup of originals, including Steven Spielberg’s “Amazing Stories,” Ron Moore’s space drama, the drama “See” from Steven Knight and Francis Lawrence, and the docuseries “Home” from Matt Tyrnauer and Matthew Weaver.
Reese confirmed on her Twitter page today that Legally Blonde 3 is officially in the works! The film studio behind the film also confirmed that it will release the film in the US on February 14th 2020:
— Reese Witherspoon (@RWitherspoon) June 7, 2018
— MGM Studios (@MGM_Studios) June 7, 2018