March 6, 2018 • Category: Draper James, News & Gossip •
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Reese Witherspoon’s Draper James Just Launched the Prettiest Plus Size Collection
Just when you thought Reese Witherspoon has done it all, the Wrinkle in Time star launches a brand-new collection of Southern-inspired plus-size clothing that’s not only perfect for spring and summer but reasonably priced and available at three female-led companies – Eloquii, Rent the Runway and DraperJames.com.
Witherspoon’s fashion and lifestyle line, Draper James, has teamed up with Eloquii, a go-to shopping destination for women sizes 14 to 28, on a 30-piece collection full of the Southern-style sundresses, quirky prints and flattering silhouettes that fans of Draper James know and love. Previously, the brand only offered sizes 0 to 14, but the new line features styles ranging in sizes 12 to 28.
Reese Witherspoon, Kerry Washington to Star in ‘Little Fires Everywhere’ TV Series
A star-studded adaptation of Celeste Ng’s best-seller Little Fires Everywhere has sparked a frenzy among TV buyers.
Kerry Washington and Reese Witherspoon are set to star and exec produce the limited with multiple premium cable and streaming networks bidding. Sources tell The Hollywood Reporter that a parade of network execs took meetings Wednesday at Witherspoon’s Hello Sunshine offices this week in a bid to land the series.
Released last year, Witherspoon’s company snatched up the rights to Little Fires Everywhere shortly after its publication and brought it to ABC Signature Studios topper Tracy Underwood. The cable-focused arm of ABC Studios will exec produce the potential series, which has ignited a bidding war among those who have heard the pitch. Sources note that several outlets attempted to take the package off the table, but Witherspoon and those involved insisted on letting everyone hear the pitch as they mull the right home for the series. (In a rare move, network execs went to the Hello Sunshine offices rather than producers hopping from network to network.)
The book follows the events that transpire after the controversial adoption of a Chinese-American baby divides wealthy Shaker Heights, Ohio — and specifically a landlord and her mysterious tenant, single mother Mia. Liz Tigelaar (Casual, Life Unexpected) will pen the script, exec produce and serve as showrunner. Washington and her ABC Studios-based Simpson Street banner-topper Pilar Savone will exec produce. Witherspoon will also exec produce via her ABC Studios-based shingle alongside Hello Sunshine topper Lauren Neustadter. Author Ng will serve as a producer. The book was a September pick of Witherspoon’s book club and an instant best-seller, appearing on many year-end best-of lists for 2017.
Little Fires Everywhere is the latest TV venture for Witherspoon. The actress and prolific producer also has the upcoming second season of HBO’s Emmy-winning Big Little Lies due in 2019, and is set to star opposite Jennifer Aniston and exec produce an untitled morning show drama that landed at Apple with a two-season order. The Oscar winner and Emmy nominee’s Hello Sunshine is also exec producing Apple’s Kristen Wiig’s straight-to-series comedy and developing Octavia Spencer starrer Are You Sleeping for the tech giant. Witherspoon is repped by CAA, LBI Entertainment and Hansen Jacobson. Hello Sunshine is repped by CAA and Hansen Jacobson.
Elizabeth Arden & Reese Witherspoon ‘March On’ For Women
Today, Elizabeth Arden announces the launch of the March On campaign, featuring a limited edition lipstick, in the brand’s signature Red Door Red shade and signed by Reese Witherspoon, which will be sold globally with 100% of the proceeds donated to UN Women.
An early advocate of women’s rights, Elizabeth Arden famously provided red lipsticks to the suffragettes marching on Fifth Avenue in 1912. Wearing red lipstick, which wasn’t a socially acceptable practice at the time, became a symbol of the women’s movement and has remained an icon of female power to this day. As the women’s movement remains in force over 100 years later, Elizabeth Arden continues its fearless female founder’s legacy of advocating for women and honoring their ability to be forces of change in the world with the introduction of the March On campaign.
The program, in partnership with the brand’s Storyteller-in-Chief and female advocate Reese Witherspoon, is designed to celebrate women’s achievements, encourage women to support other women and includes a pledge to donate $1 million to UN Women in support of their work to advance women’s issues worldwide. The limited edition March On red lipstick serves as a powerful symbol of unity and advocacy and invites women around the world to signal their support for one another.
“Founded by a woman dedicated to helping women, we are inspired by our history to help change the future. March On honors this legacy not only with a philanthropic donation, but also with a campaign that asks women to unite to help each other achieve their full potential,” explains Kara Langan, Senior Vice President, Global Marketing, Elizabeth Arden. “Whether by creating female-centric support systems or propelling each other in their professional lives, when women stand together they can enact great change in the world.”
“There is real strength and camaraderie in March On and the feeling that we are in this together. By bringing UN Women, Elizabeth Arden and women everywhere together we can help change women’s lives around the world for the better,” explains Reese Witherspoon. “I have the unique privilege to not only tell these women’s stories through my production company as well as my relationship with Elizabeth Arden, but I also get to encourage them to share their own stories through March On.”
“A prominent entrepreneur and supporter of women’s rights, Elizabeth Arden herself is an inspirational example of the impact women can make on the world. We are pleased to embark upon a multi-year, worldwide partnership with the iconic brand to help advocate for women and girls and make their equal participation a reality,” says Tunay Firat, OIC Head of Strategic Private Sector Partnerships, UN Women. “The funds raised by Elizabeth Arden through the March On program will help strengthen UN Women’s global programming, which will lead directly to the increased responsiveness and sustainability of field-level activities.”
The ongoing integrated marketing campaign will include social content, public relations, in-store activations and advertising featuring Reese Witherspoon, in addition to the limited edition lipstick. The March On Beautiful Color Lipstick in Red Door Red will be available beginning March 2018 for $26.50 on ElizabethArden.com and in department stores globally.
Hello Sunshine is dedicated to female authorship across all storytelling platforms, including film, television, books, social videos, and audio. The media company is founded by Academy and Emmy Award-winning actress, producer, and entrepreneur Reese Witherspoon.
We’re excited to connect women (and men) to narratives told from a distinctively female perspective. We want the growing Hello Sunshine community of creators and audience members to feel seen and heard. Whether our audience identifies with a character from our book pick or with the heroine (or villain) from our TV shows, or strikes up a conversation sparked by our videos, Hello Sunshine’s mission is to show women as the flawed and often complicated heroes of their own stories. Hello Sunshine – the story starts with you.
Our beautiful Reese graces the cover of the March issue of US Marie Claire magazine! In the interview they talked about the familiar themes of ambition, sexual harrassment, female empowerment, and of course A Wrinkle In Time. Accompanying the interview is a brand new and beautiful photoshoot – I particularly love the softness of the cover, it reminds me of 2003/2005 photoshoots. I love seeing Reese on another big magazine cover, and this one will be available to purchase on US news-stands from February 20th. Find snippets from the interview below, and high quality photos in our Gallery.
The award-winning actress, producer, and activist sits down with Marie Claire’s Editor-in-Chief to discuss her upcoming movie A Wrinkle in Time, diversity in the workplace, and the undeniable evolution of what it means to be a woman today.
I first fell in love with Reese Witherspoon when she strutted down the halls of Harvard Law School in 2001’s Legally Blonde as Elle Woods, proving so forcefully that a woman who cares about makeup and clothes can also be brilliant. I’ve followed Reese’s career ever since, from her Oscar-winning portrayal of June Cash in Walk the Line (2005) to her raw performance in Wild (2014), and I recently spent an entire Saturday binge-watching the Emmy- and Golden Globe-winning Big Little Lies. Reese produced the latter two projects, in addition to 2014’s Gone Girl, under the auspices of her relatively new production company, Hello Sunshine.
Her mom once told her that if you wanted a job done right, you’d have to do it yourself. So, realizing the alarming and persistent dearth of meaty roles for women, Reese set out to create her own opportunities, lifting up other women along the way. With 23 producing projects in the works, it’s kind of a miracle she’s running lifestyle brand Draper James and a killer book club on Instagram. When I heard she’d landed a role in Ava DuVernay’s adaptation of one of my all-time favorite books, A Wrinkle in Time, I volunteered to interview her myself.
Anne Fulenwider: You’ve talked about how you’re proud of your ambition. Where do you get that from?
Reese Witherspoon: I get a lot of support from my husband [Jim Toth, an agent at CAA], who cares deeply about equality and always tells me,“Why wouldn’t you call the person in charge of a company and have a personal relationship with them?” He’s encouraged me to be outspoken. Oprah has encouraged me before I ever met her to be the best version of myself, through her book clubs, the people I saw on her show. [She’s been] an incredible advocate for me as a businesswoman.
The Draper James Spring 2018 collection has recently been released, and Reese and daughter Ava have been photographed together to promote the collection! You can see the photos and read their interview together at DraperJames.com – what a treat!! It’s a very pretty photoshoot. Here’s the behind the scenes video:
Reese Witherspoon’s Second Act: Big-Time Producer From Oscar-winning actress to Emmy-winning producer: After taking charge of her career, she makes deals with HBO and Apple.
A few months ago, Reese Witherspoon realized everything had changed.
HBO’s glossy, seven-episode drama, “Big Little Lies” — which Ms. Witherspoon starred in and helped produce — won eight Emmy Awards, including the one for best limited series. From the Microsoft Theater stage in Los Angeles on Sept. 17, to swelling applause, Ms. Witherspoon spoke of how important it was to bring “women to the front of their own stories and make them the heroes of their own stories.”
Not long after that night, she found herself in demand.
“It opened a lot of doors for me,” Ms. Witherspoon said in an interview this past week. “People wanted to be in business with me as a producer in the TV space. My mission was to create television for other women, for other female storytellers that are actresses, other directors and other writers. I think it just clicked in people’s minds.”
Since then, Ms. Witherspoon has transformed herself from an actress increasingly frustrated with the roles she was being offered into a producer with a slate of projects that puts her in the company of series creators like Dick Wolf, Shonda Rhimes and Ryan Murphy.
Last month, HBO ordered a second season of “Big Little Lies,” with Ms. Witherspoon’s production company, Hello Sunshine, among the key companies behind the show. In addition, Apple has bought three Hello Sunshine projects as part of its push to compete with Netflix, Amazon and Hulu in streaming. That amounts to a third of Apple’s TV purchases to date.
One of the series — which is set to star Ms. Witherspoon and Jennifer Aniston as hosts of a fictional morning news show — marks one of the most expensive deals in TV history: With a 20-episode commitment, Apple has pledged roughly $240 million to make it, according to two people familiar with the series. Ms. Witherspoon’s other two Apple projects will star Octavia Spencer and Kristen Wiig.
Apple’s top TV executives, Zack Van Amburg and Jamie Erlicht, said in a statement that Ms. Witherspoon had “an extraordinary knack for being a step ahead of the zeitgeist.”
The rise of Hello Sunshine — with projects centered on strong, complicated women — syncs up perfectly with the #timesup movement, which counts Ms. Witherspoon as a major player, and gives evidence that the risk-averse Hollywood establishment may have learned something from the blockbuster success of “Wonder Woman” last year.
“People are desperate for this kind of storytelling about the female heroes that have always been in the shadows and now are coming into the light,” Ms. Witherspoon said.
Legally Blonde 3
Untitled TV Project with Jennifer Aniston
Little Fires Everywhere
Untitled Producing Project with Kristin Wiig
Are You Sleeping
Luckiest Girl Alive
Tiny Beautiful Things
Barbie origins project
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