September 10, 2018 • Category: Hello Sunshine, News & Gossip •
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Reese Witherspoon’s Hello Sunshine to Launch Female-Centric Podcast Network
Reese Witherspoon and her Hello Sunshine production company are making a push into podcasts.
Hello Sunshine has inked an exclusive partnership with Rooster Teeth to power the genre studio’s network of female-centric podcasts, known as The Beam.
As part of the deal, Hello Sunshine will expand its slate of podcast programming. The company already offers How It Is, which tells the personal stories of high-profile women. The show, hosted by actress and author Diane Guerrero, will return for its second season in October as part of the lineup for The Beam. Hello Sunshine is also launching the first season of the half-hour My Best Breakup, hosted by Maeve Higgins. It also will debut in October.
“Rooster Teeth’s track record in effectively connecting brands with specific audiences makes them our perfect partner as we work together to expand the reach and influence of original and distinctive female voices in podcasting,” Hello Sunshine CEO Sarah Harden said Wednesday in a statement.
The two companies are connected via a corporate owner. Rooster Teeth is owned by WarnerMedia division Otter Media, which also holds a minority ownership stake in Hello Sunshine.
Rooster Teeth’s podcast sales division, The Roost, will handle sales and support for The Beam’s lineup.The Roost also works with such podcasts as Rooster Teeth Podcast, Dude Soup and Off Topic.
“It is a great privilege for us to welcome Hello Sunshine to The Roost network of creators,” said Rooster Teeth senior vp business development Alan Abdine. “Their content is powerful, personal, vital, and engaging, and we can’t wait to support their continued growth and evolution.”
CAA Sets Rare Public Event With Reese Witherspoon, Jenny Han Among Attendees
CAA has set a new consumer-driven event, Let’s Discuss Live, an afternoon of programming designed to bring readers together with some of today’s most relevant storytellers, thought leaders, entertainers, and innovators for a series of conversations about what’s new and next in the world of books.
Let’s Discuss Live will be held Sept. 16, 2018, in New York City during the Brooklyn Book Festival.
The event marks a rarity for talent agencies, which rarely open their doors to the public.
The lineup will be highlighted by Reese Witherspoon in conversation with bestselling author and comedian Mamrie Hart to discuss their Southern roots and the inspiration behind Witherspoon’s first book, “Whiskey in a Teacup,” before it goes on sale to the public.
“Let’s Discuss LIVE creates an opportunity for our dynamic authors to gather and explore the themes of their books, alongside readers who want to hear conversations as diverse as their own reading lists,” said Kate Childs, executive, CAA Books department.
Other expected to speak will include Jenny Han, Jessica Knoll, Deray Mckesson, and Mark Manson.
Let’s Discuss Live is an extension of the author-driven book events that CAA produces in collaboration with publishing houses. Since adding the service offering in late 2016, CAA has orchestrated multi-city national tours on behalf of former Vice President Joe Biden in support of his memoir, “Promise Me, Dad”; Chrissy Metz’s for “This is Me”; Jenna Bush Hager and Barbara Pierce Bush for “Sisters First”; and a first-of-its-kind experiential tour on behalf of internet personality Connor Franta’s “Note to Self,” among others.
Earlier in the week, Reese attended the launch of her new AT&T/Hello Sunshine channel show Shine On With Reese. She looked chic and pretty in a black and white lace Monique Lhuillier dress, with Jennifer Meyer jewellry. Reese talked about her motivation for the series being to support and encourage other women, as well as believing that changing the storytellers will change the stories we see out there. Reese mentioned that she’s been having meetings about the upcoming Legally Blonde 3, but she wouldn’t reveal any storyline secrets! She also took a toy ice cream on the red carpet with her, to reenact paparazzi photos taken of her throwing an ice cream at Meryl Streep on the set of Big Little Lies!
Lots of photos, videos, and articles are within this post for you:
Reese Witherspoon Sets ’70s Rock Drama Series at Amazon
Amazon Studios is ready to rock.
The Jennifer Salke-led streamer and retail giant has handed out a 13-episode order for a limited series based on the Taylor Jenkins Reid’s forthcoming book Daisy Jones & The Six.
The limited series landed at Amazon before it could be taken out to the marketplace. After Reese Witherspoon’s Hello Sunshine acquired rights to the book, Salke got a copy ahead of its March 2019 publication and aggressively pursued the TV rights to the title. The project was never taken to market.
Daisy Jones & The Six centers on a fictional rock band in the 1970s and follows their rise through the ranks of the L.A. music scene and beyond, eventually becoming one of the most legendary bands in the world. Amazon will distribute original music from the series (via Amazon Music), and the print and audiobook from Ballantine/Random House will also be available via Amazon.com and Audible.com.
The Disaster Artist duo Scott Neustadter and Michael H. Weber will pen the script and will oversee Daisy. Witherspoon and her Hello Sunshine banner topper Lauren Neustadter will exec produce alongside Circle of Confusion’s Brad Mendelsohn. Neustadter and Weber, whose credits include 500 Days of Summer and The Fault in Our Stars, will also exec produce. Author Jenkins will be credited as a producer. The series is a co-production between Amazon Studios, which controls worldwide rights, and Hello Sunshine.
“When I heard Hello Sunshine was developing Daisy Jones & The Six, I tracked down a copy right away and devoured it in one sitting. I loved it so much I had to take it off the market and bring it to Amazon Studios,” said Salke, head of Amazon Studios. “I was immediately struck by how perfectly it fit into our overall approach of bringing passionate creators and entertaining, compelling content to our Prime Video audience. Reese, Lauren and I are kindred spirits!”
Daisy becomes Hello Sunshine’s latest TV foray. In addition to the upcoming second season of awards darling Big Little Lies, the company also has Little Fires Everywhere — starring Witherspoon and Kerry Washington — at Hulu and three shows at Apple, including a morning show drama that she toplines alongside Jennifer Aniston. (Coincidentally, Witherspoon’s Big Little Lies co-star, Nicole Kidman, recently inked a first-look film and TV deal with Salke at Amazon.)
“As soon as I started reading Daisy Jones & The Six, I immediately fell head over heels in love with it, and I’m thrilled to be bringing it to the screen with Amazon and Jen Salke, whose passionate pursuit of the material spoke volumes,” said Witherspoon, who also has a blurb on the book jacket. “With Neustadter and Weber, two writers I deeply admire, stewarding this project, I am so confident that Daisy and her band’s journey toward finding their voice will leave just as permanent a mark with viewers around the world as it did with me.”
The drama marks a big play for Amazon Studios, which was among the bidders for Little Fires Everywhere. With the music rights, Amazon has another revenue stream that could prove profitable for the series in a way akin to what Fox achieved with Glee and Empire.
Daisy joins a roster of scripted fare at Amazon that also includes Lord of the Rings, Jack Ryan, Julia Roberts vehicle Homecoming, Matt Weiner’s The Romanoffs and the recently renewed Man in the High Castle, as well as the Emmy-nominated Marvelous Mrs. Maisel, among others.
Witherspoon, who now has six shows at four outlets, is repped by CAA and Hansen Jacobson. Hello Sunshine is with CAA and Gretchen Rush. Circle of Confusion is with CAA and Howard Abramson. Neustadter and Weber are with UTA, Kaplan Perrone and Sean Marks. Reid is with WME, Circle of Confusion, Park Literary and Media and Bloom Hergott.
July 15, 2018 • Category: Draper James, News & Gossip •
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Reese Witherspoon’s Draper James Inks New Eyewear License
Marchon Eyewear subsidiary Altair Eyewear Inc. is going into business with Hollywood.
The firm has signed a licensing agreement with Reese Witherspoon’s Southern charm lifestyle brand Draper James. The partnership will see Altair design, manufacture and distribute Draper James optical product. The line holds a sunwear license with B Robinson Optical Inc.
Eyewear will become available to the public beginning in March 2019, and will be on view to wholesale accounts at Vision Expo East. According to the company, the styles will “take cues from Draper James’ vibrant, upbeat ready-to-wear and accessories collections, celebrating femininity with a contemporary take on Southern charm.” The line will range in price from approximately $160 to $215.
Witherspoon, Draper James’ founder and creative director said of the endeavor: “I am thrilled that Draper James is partnering with Altair Eyewear Inc., a leading expert in optical eyewear, to create a new line of glasses. As a lifestyle brand, I feel it’s important to continue to add new categories that meet the everyday needs of our customers both in style and function.”
Marchon’s president and chief executive officer Nicola Zotta added of the partnership: “We are excited to embark on this venture with Draper James, a unique brand with a fresh point of view. We look forward to partnering with Draper James and Reese Witherspoon on expressive optical eyewear collections that complement the brand’s lifestyle and extend the current assortment into an exciting new category and market.”
On Tuesday Hello Sunshine announced the launch of their channel on DIRECTV and DIRECTV NOW, including Reese’s first unscripted show:
AT&T and Reese Witherspoon’s Hello Sunshine Announce Launch of VOD Channel Spotlighting Female Creators and Their Stories
AT&T* and Hello Sunshine is debuting 2 new female-driven series on DIRECTV, DIRECTV NOW and U-Verse with the launch of the Hello Sunshine Video On Demand (VOD) channel. Hello Sunshine produces engaging and distinctive new narratives with women at the center.
The VOD channel will premiere 2 female-driven original series:
– Witherspoon’s first unscripted series, “Shine On with Reese,” premiering July 17.
– The Home Edit’s “Master the Mess,” premiering Sept. 4.
Viewers can also watch curated original content including short-form and library film titles. Go to att.com/hellosunshine for a sneak peek at what’s to come.
Hello Sunshine was launched in November 2016 by Reese Witherspoon in partnership with The Chernin Group and AT&T’s Otter Media portfolio.
“AT&T was one of our first partners in the quest to bring female-centric storytelling to the forefront and we are especially proud of how these original series push that mission ahead,” said Sarah Harden, CEO, Hello Sunshine. “We’re looking forward to working with AT&T to develop more opportunities for women to see themselves and their stories reflected in entertainment.”
Legally Blonde 3
Untitled TV Project with Jennifer Aniston
Little Fires Everywhere
Untitled Producing Project with Kristin Wiig
Are You Sleeping
Luckiest Girl Alive
Tiny Beautiful Things
Barbie origins project
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