Reese Witherspoon chats with Access about teaming up with Avon for their “Speak Out Against Domestic Violence” campaign. Why did she choose to get involved with this project?

As the Global Ambassador for the Avon Foundation, Reese Witherspoon knows that in the U.S. and worldwide, one in three women will experience domestic violence in their lifetimes. As a mother, she wants her kids to know that, too.

“We talk about domestic violence and what that means,” Witherspoon, 35, told PEOPLE Tuesday at the 2nd World Conference of Women’s Shelters in Washington, D.C., about educating her own family.

“Although the concept is somewhat foreign to them, they’re starting to understand that this happens to families in our country and all throughout the world.”

Witherspoon’s two children – daughter Ava, 12, and son Deacon, 8 – have also talked with their mother about a recent public case: the felony assault by Chris Brown on then-girlfriend Rihanna in February 2009, after which he pleaded guilty.

“My daughter knows what happened. My son knows as well,” says the Oscar winner. “We talk about what is abuse. I think it’s important to talk to our daughters – and our sons – in order to educate them at an early age about what’s appropriate and what is absolutely not acceptable.”

Luckily for Witherspoon, she’s found herself in a happy relationship and marriage with husband Jim Toth. The couple’s first wedding anniversary is next month.

“I don’t know what we’re doing, but I’m very excited!” she says. “It happened so fast – it all went so quickly.”

– People.com

Amongst the multitude of screencaptures added yesterday, I also spent a bit of time browsing for new Avon photos and adverts and so we have some new additions in our Gallery. They are mainly from various new/recent eBrochures available online, and feature some fantastic new pictures, including advertising for the new Shine Attract product and a new empowerment necklace.

• Avon E-Brochures x6 new albums

Reese was in Washington D.C yesterday to take part in the Avon Communications Awards, which honoured various campaigns for their amazing work in publicising the need to end violence against women. Reese looked chic and pretty in a little black dress, and posed with the winners and Avon CEO Andrea Jung, as well as speaking on stage.

As you will read in the press release below, Reese has also filmed a new video campaign for Avon, sharing 3 ways to speak out against domestic violence.

Read about the Avon Communications Awards and Reese’s new campaign video in the press release below, plus watch the official video footage from the event. Photos from the event and screencaps from the three ways video can be seen in our Gallery!

• Avon Communications Awards: Speaking Out About Violence Against Women x38

Avon Global Ambassador & Honorary Chairman of the Avon Foundation for Women Reese Witherspoon and Avon Chairman and CEO Andrea Jung today awarded four global non-governmental organizations with the inaugural Avon Communications Awards: Speaking Out About Violence Against Women for their campaigns that are bringing attention to the need to end violence against women. Witherspoon and Jung presented the awards, funded by the Avon Foundation, at the 2nd World Conference of Women’s Shelters in Washington, D.C., which brought together more than 1,400 advocates, activists and leaders from 96 countries to collaborate to change attitudes about such violence. The awards are part of the Avon Speak Out Against Domestic Violence program, which has donated nearly $40 million globally to end violence against women.

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Here’s a slightly shorter, French version of Avon’s new Shine Attract lipstick advert:

Back in late December, Avon posted new videos of Reese advertising one of their products – the Shine Attract Lipstick. Watch the behind the scenes video and advert itself below:

Go behind the scenes with Avon’s Global Ambassador, Reese Witherspoon on the set of our new commercial for Shine Attract Lipstick. See what shade Reese can wear from day to night.

Why just color when you can shine?

Introducing new Shine Attract Lipstick, the perfect balance of luscious color, hydrating gloss and a soft shine in one ingenious package.

December 27th 2011 – Actress and producer Reese Witherspoon sits down with TIME to talk about her career and charitable work

"It took me years to be the woman my mother raised. It took me 4 years, 7 months and 3 days to do it, without her. After I lost myself in the wilderness of my grief, I found my own way out of the woods."

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